Vegetable Week & The Big Vegie Crunch

BVCDid you know that only 5.4% of Australian children eat enough vegetables? Simply telling them they have to eat them because they’re healthy doesn’t work.

Vegetable Week featuring the fun event ‘The Big Vegie Crunch’ was a free health promotion event supported by NSW Health. The aim of the event was to increase kids’ knowledge, exposure and positive attitudes towards vegetables.

Vegetable Week ran from from Monday 22 May to Friday 26 May 2017, with The Big Vegie Crunch being held at 10am on Thursday 25 May. 

In 2016, 13,000 students in 61 NSW primary schools crunched together to break the record for the most kids eating vegetables simultaneously. In 2017 we wanted to smash these numbers and encourage kids across NSW to get positive about crunching more veg!

So what happened?

Thanks to more than 174 schools across NSW, we absolutely smashed last year’s record – 27,858 students crunched at 10am on Thursday 25 May with a further 5,033 students crunching at other times over Vegetable Week.

From the stories in the media and feedback from those who participated, we think it’s been a huge success!

Registration for the 2017 event is now closed. Stay tuned for further updates on Vegetable Week & The Big Vegie Crunch.

For further questions, please contact us.